Website design can be intimidating if you don’t know much about the field. What you will find once you are warmed up to the subject is that it is not as tricky as it may have seemed at first. With the information provided, you can design your own website that is both effective and attractive.
Make sure your text and background has the proper contrast. There’s evidence showing that white text on a black background is easiest for most people to read, but other colors are fine so long as they’re readable. Also keep in mind that people with visual impairments may not be able to read your site if the contrast is poor. Check to see if your site complies with various contrast standards using the tool at http://snook.ca/technical/colour_contrast/colour.html .
Avoid using frames. Most sites have abandoned frames on their own as better alternatives have become available, but there are still sites out there that are trapped in 1996. Alternatives to navigational frames include fixed-position navigation panels, having navigation in multiple areas (e.g. left and bottom) or simplifying page structure so that navigational links are never far away.
Make sure that you use the right anchor text. The anchor text of a link should clearly describe what the visitor should expect to see when he clicks on the link. For instance, if a link leads to your widget ordering page, the anchor text might read “Order widgets.” Specifically avoid using “click here” as anchor text.
If you are creating a very big website, you want to always incorporate a search function into the site. Make sure you add a search box allowing your viewers to search for terms in your site. If you need a search function, FreeFind and Google offer their services for your site.
If you want more visitors to your site, you need to design it in a way that makes it easy to update content. If your site can be easily updated it helps you to be able to quickly add new and relevant information. A site that is constantly updated will keep your visitors coming back for more.
Make text easy to ready by using colors that contrast or backgrounds that are easy to read text on. When your text is harder to read because the background or text color creates eye strain or portions of text that are unreadable, site visitors are less likely to stick around.
Make sure your business logo is well-designed and prominently on every page of your site. Your logo is a key component of your brand, and it should be one of the first things people see when they go to your website. If you can’t come up with a good idea for a logo, there are design firms that will make you one at relatively low cost.
You need to make sure the links on your site actually show content. The content makes the link visible to the users who are on your site. It is very easy for visitors to your page to accidentally hit a link if it has no text content.
Watch the amount of flashy multimedia that is on your site. Don’t overdo it with a bunch of “extras”. Flash graphics and multimedia may appear enticing, but these may make it difficult for visitors to find the desired information from the site, particularly if they’re viewing your site from a non-Flash compatible device.
Apply the knowledge you have gained about web design and start building your own website today. As you learn more about effective web design, it will become much easier to create a site that does justice to your brand and product offering. If you use the ideas from this article, you can have your site going in no time.