In this day and age, you would be foolish to not even consider using advanced web design methods as a way to get your company’s name out to the world. With the amount of devices that are used to connect to the Internet that exist today, you will want to read this article in order to make sure that you take hold of this opportunity and make the most out of it.
Keep the size of your web pages small. A lot of modern web pages are full of unnecessary elements, including huge images, Flash advertising, and lots of AJAX. Many people, especially those in rural areas and other countries with less-developed internet infrastructure, don’t have high-speed Internet and will have to wait forever for a large page to load.
For multimedia presentations, take advantage of the new HTML5 standard. Although HTML5 isn’t quite as robust for animation and games as Flash, it has the advantage of working stably on mobile phone browsers, including those contained in Apple hardware. HTML5 is also quite a bit leaner than Flash, so load times will improve, as well.
Always take outdated information and content off of your website. When you are offering specials that are past their expiration, you will watch your visitor counts dwindle. Allowing information that is outdated to remain on your website is a sign to users that you have not taken the time to update your site and it implies that you don’t care about their time. Create a regular schedule for updating the content of your page, and weed out anything that has become irrelevant.
Always ensure you are giving meaningful feedback, as this is what creates the communication between a website and its visitors. For example, if an action taken by a visitor results in an error, do not simply display “error occurred.”� Instead, provide a message that explains what happened and how the visitor can correct the error by taking a different action. Without this feedback, visitors are more likely to grow frustrated and just give up by leaving your website.
Have a site map. These are useful to your clients and the search engines, as they give a detailed overview of your entire website. It can be a guide for viewers searching for a certain part of your site, and also allow you to keep track of its structure and layout.
Avoid using pop-up advertising. Viewers hate pop-ups; they are annoying and unprofessional. Most people will immediately leave a website that has pop-ups, even if they are on big websites. Show some appreciation and respect for your customers, by avoiding annoying pop-ups. Any host which requires you to have pop-up ads is a host you don’t want to use!
If you want your site visitors to spend as much time as possible on your site, make text easy to read. One of the most common design mistakes is using graphic backgrounds with patterns or dark colors; combine this with equally dark text and you have a recipe for disaster. Unless the text is clear and easy to read, your site will not be a success.
To help your website visitors find their way home on your site, always include a link to your homepage on each page of your site. Having a home page link that is visible allows your reader to easily make their way back to starting point. If you do not have a home page link then your visitors might get frustrated and leave your site altogether.
In conclusion, one of the most important things to consider when creating a web site for your company is to use the best web design methods available. It would prove foolish to try to just get by. Ideally, you are much more comfortable with web design methods after reading the previous tips.